As the lead writer for Aetna and PayFlex social media, I'm responsible for developing the creative for Instagram, Facebook, LinkedIn and Twitter. I partner with subject matter experts and the social team to develop content focused on health and wellness. This includes conducting interviews, creating the editorial calendar, collaborating with designers and writing social posts. 

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I also developed the social strategy for a mental healthcare company called SonderMind. I created content for their social channels, including Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.